
WPN:
Perhaps FIFA has the right idea for toppling the seemingly unstoppable search industry: hold an event every 4 years that captures the audience attention so completely they forget about all things search. Apparently, this is going on as we speak in the United Kingdom. According to a post by one of our longtime members, search traffic was reduced by 35% during the previous weekend. The reason for this decline? The blame seems to lie at the feet of the World Cup, which is currently taking place in Germany. What other events are there making such an impact on search traffic? Let us know what you think.
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