Business Wire:
Marblehead entrepreneur, Sheila Duncan, this month launched Trouble, a new plush dog character designed to help people dealing with tough times.
Trouble was the creation of Sheila’s 12 year old niece, Kendra Duncan (photo), who after watching the St. Jude Telethon, decided she wanted to do something to ‘help the kids’. Over the next couple of days, Kendra sat down, drew this simple little dog and promptly named him Trouble. She wanted Trouble to watch out for kids, make them feel better and give them someone to hug.
A ‘box of Trouble‘ includes: a soft grey plush Trouble dog, a children’s book and the Trouble Times, which encourages recipients to share their stories. The children’s book, entitled “Here’s Trouble”, features large, colorful illustrations and tells the story of how Trouble learned to be tough and have hope.
‘In today’s world, people are looking for something soothing yet at the same time encouraging’ Duncan states, ‘We want to provide a buddy that comforts kids – and adults too - when they’re experiencing difficulties. Market research shows that Trouble is just what they need. When Trouble comes, you’re never alone’.
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