
Bizjournals.com:
Sometimes the most brilliant thing an entrepreneur can do is pack his stuff and go home. There’s a time to go big, and then there’s a time to go home.
Let’s talk about going home.
We’re not talking about flushing your dreams down the toilet and going back to the crappy job you couldn’t wait to leave.
We’re talking about knowing when to let go of an idea that isn’t working to make time for one that is.
Not every idea is a winner
As entrepreneurs we generate a lot of ideas. Most of them are really bad, whether we want to admit it or not. Mark Cuban, the founder of Broadcast.com once said ‘You only need to have one really good idea.’
Cuban meant that even if you do come up with 99 losers, you only need one winner to make up for all of the losers. His winner was Broadcast.com which sold for $5 billion, and after that it headed pretty much all downward.
But just having an idea, even one that’s novel, doesn’t make it a winner. Maybe you were the first person to think of the Post-It note. Hey, that was a pretty great idea. But if you don’t have the experience or the capital to bring that product to market, it may not be worth betting your future on.
What makes an idea good is the combination of its utility and the capability of the person who is going to pull it off. You can have one, but without both you’re pretty much empty-handed.
Bad signs rising
So the natural question becomes, how do you know if you have a bad idea? Read on…
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