Entrepreneur:
Making a million is a milestone–the defining moment of success for many entrepreneurs and an attainable goal for those tapped into today’s hottest trends.
Entrepreneurs are keeping their fingers on the pulse of what’s hot in today’s marketplace. They are the trendsetters, the pioneers, the ones to watch as they lead the pack, followed closely by franchisors poised to capitalize on winning ideas and spread concepts nationwide.
1. Fountain of Youth
With the first baby boomers starting to hit 60, America is fighting tooth and nail to stave off the signs of time. In 2004, Americans spent about $44.6 billion on anti-aging products and services, according to Business Communications Co. Inc., an information resource company. But that’s nothing compared to the $72 billion market it’s expected to mature into by 2009.
2. The Sweet Life
The nation’s sweet tooth is becoming more insatiable, driving everything from the franchising industry, where cookies and ice cream concepts are growing categories, to the fine-dining industry, where diners are staying more often for the grand finale.
3. Coffee
Starbucks revolutionized the coffee industry by transforming the beverage into the most necessary of luxuries, but numerous independents and ambitious franchisors have profited from coffee’s popularity and are riding on their own caffeine high.
4. Seniors… read on.
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