Area Developer:
As a means of expediting growth of existing brands and providing world-class franchise resources for new brand introductions, franchise executive Terry Powell, a 25-year veteran of the franchise industry and founder of The Entrepreneur’s Source, has launched FranchisEsource Brands International (FSBI), a multi-brand franchisor principally engaged in growing solid concepts into major international franchise brands.

‘We have 4 very strong brands involved in franchising today with over 475 units that will now benefit from unifying the operations and management functions under the FranchisEsource Brands International structure,’ says Terry Powell, CEO of the new Multi-Brand company. ‘We are planning to add new brands from soon to be announced acquisitions that will also fall under FranchisEsource Brands International as well,’ he added.

FranchisEsource Brands International is a synergistic network of related franchise brands, which offer and award franchise opportunities to individuals seeking to become self-sufficient. Revenue growth for all associated brands of FSBI is expected to reach the $200 million range within the next 5 years. The establishment of FSBI is a natural next step for Terry Powell, a seasoned franchise executive with a vision to grow the number of franchise concepts under FSBI every 18 months to 2 years.

‘Terry Powell’s progressive multi-brand strategy to diversify brands across similar sectors will appeal to a wider audience,’ says Brian Miller, president of E-Source. ‘This strategy attracts more franchise candidates who in turn can employ a co-brands and/or multi-brand growth strategy,’ he added. More.

By MrMoney on November 13th, 2007
In: Franchising / Franquias, Posts In English, Brand  | 

Also read: